At RMIT one of the projects was to create a Lookbook with an existing product. Since this was during lockdown, it had to be with an item that we ordered or already had. I had a few Short Story candles which I loved and was excited with the idea of creating a concept for a new collection.
CONCEPT
"Our new Spiritual Collection is inspired by the practises of Wicca. Crystals have been used for centuries for their healing properties and strengthening spiritual and physical mental health. Our new collection has embedded crystals within our scented candles, to enhance your spiritual and imaginative journey with just the light of a wick."
SOFTWARE USED:
Adobe Photoshop • Adobe Indesign • Photography
Target Audience & End Goal
Photoshoot and Layout Thumbnails
Photography & Editing
The main challenge with studying at home during COVID was doing a Photoshoot without the resources of a studio, which was the original plan.
It forced me to think outside the box with lighting, staging the props as well as the method and approach of taking photos. I didn't have a professional camera and snapped the shots with my iPhone 6 at the time. It also meant I had to heavily edit the photos to give it a more professional and seamless result, but I enjoyed the challenge.
All those obstacles aside, I was really proud of the end result.
Lookbook
Instagram Mockup
Instagram Tiles
